Articles Tagged Twitter:
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Social Media for Unsexy B2B Industries
In all honesty, I'm not sure sexy really matters when we speak about social media. The ability to teach, observe, respond and promote in an unsexy business to business industry may not capture a ton of attention - but it…
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Signal: Grow with Email, Text, Social and Sweepstakes
BrightTag , a cloud-based marketing platform for Internet retailers, has purchased Signal. Signal is a centralized marketing hub for cross channel marketing via email, SMS and social media. Signal features include: Email newsletters - pre-built, mobile-optimized email templates to use…
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CoPromote: A Social Promotion Platform for Publishers
CoPromote is a social marketing platform where users opt in to share one another's content. CoPromote is a network of publishers recommending one another. Some of the key features of CoPromote that help brand/content creators increase their organic reach include:…
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Smart Ways to Combine Content Marketing with SEO
The folks at Blogmost.com developed this infographic and named it Little Known Ways to Build High Quality Backlinks in 2014 . I'm not sure I like that title... I don't think companies should focus on building links anymore. Our local…
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Brook Daily: Find the Best Tweets of Interest
While I follow a lot of accounts on Twitter, I don't actually follow the accounts. Twitter is a stream that I'd have to stare at all day if I wanted to capture all of the information I wanted from it.…
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Email Versus Social Media
This well-detailed infographic from HostPapa provides more insight into how each medium - email or social media - should be utilized rather than whether one is a substitute for the other. They're simply not. You should not be doing one…
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Has Social Media Reached Its Innovative Capacity?
Social media's growth in the last few years was unlike anything we've ever seen. Along for the ride, of course, was social media marketing. As we look to 2014, I can't help but wonder if - as fast as social…
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Businesses are Risking Authority by Buying It
Recently, I was in a discussion in a social media leadership group on Facebook and I was astonished when one of the members defended buying followers . A couple of years ago I wrote a post that Numbers Matter .…
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Twitter: Autofollow based on Location
Being both public and a communication medium, businesses can take advantage of Twitter to grow their local retail traffic - easier than many think. Twitter users are both active and vocal about where they are and what they're doing. By…
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How Are We (vs You) Using Social Media?
I'm not sure when Heat designed this inforgraphic, but it's so good that I had to share it. The reason why it's good is because it's an honest look and comparison of how marketing professionals utilize social media versus the…
