Articles Tagged Twitter:
- Marketing Infographics
Tips for Brands to Maintain a Balanced Twitter Feed
We’ve been doing quite a few things to ramp up our Twitter engagement recently. I believe the team at Twitter has been much more aggressive at improving quality and kicking out the spammers… and it’s showing. On the Martech Zone twitter account, we’ve been working to find and follow new accounts, share popular information from all over the web, add…
- Marketing & Sales Videos
Pagemodo Posts: Increase Engagement with Your Social Audience
By now all marketing professionals know that the key to engaging any social community is sharing content of value to them. Of course, it’s also important to optimize that content with great imagery and to share it at the ideal time to reach the optimal audience. Pagemodo has not only given us best practices and strategies for sharing content on…
- Sales Enablement, Automation, and Performance
Recruit’em: Find Business Connections on Google
If you’re looking for a business connection across social networks, Google is a great tool. I often do a search of Twitter + name, or LinkedIn + name to find a profile. LinkedIn, of course, has a great internal search engine (especially the paid version) and there are also sites like Data.com to find connections. More often than not, I…
- Advertising Technology
How Social Marketing Stacks Up with Traditional Advertising
I’m not opposed at all to advertising and paying for promotion, but many business owners and even some marketers don’t distinguish the difference. Often, social marketing is seen as just another channel. While it is an additional strategy to add to your marketing, social offers a far different opportunity. Social media has been disrupting the advertising landscape ever since it…
- Content Marketing
#Atomicchat: User-Generated Content
If you follow me on Twitter, we had a fantastic chat session with the folks at Atomic Reach speaking about User Generated Content (UGC). Here are the highlights and key takeaways from #AtomicChat Twitter chat, hosted every Monday night at 9pm EST/ 8pm CST/ 6pm PST. Follow @Atomic_Reach for all your content marketing updates! Short for user-generated content, UGC is…
- Marketing Infographics
Social Media for Unsexy B2B Industries
In all honesty, I’m not sure sexy really matters when we speak about social media. The ability to teach, observe, respond and promote in an unsexy business to business industry may not capture a ton of attention – but it can absolutely capture the right attention from the audience seeking your business, product, or service out. If you work for…
- Email Marketing & Automation
Signal: Grow with Email, Text, Social and Sweepstakes
BrightTag, a cloud-based marketing platform for Internet retailers, has purchased Signal. Signal is a centralized marketing hub for cross channel marketing via email, SMS and social media. Signal features include: Email newsletters – pre-built, mobile-optimized email templates to use or create your own. Text messaging – launch an effective program and be compliant with mobile carrier requirements. Social media publishing…
- Marketing & Sales Videos
CoPromote: A Social Promotion Platform for Publishers
CoPromote is a social marketing platform where users opt in to share one another’s content. CoPromote is a network of publishers recommending one another. Some of the key features of CoPromote that help brand/content creators increase their organic reach include: Intent – All CoPromote members sign up to the service with the intent to share another’s messaging, whereas with Facebook,…
- Content Marketing
Smart Ways to Combine Content Marketing with SEO
The folks at Blogmost.com developed this infographic and named it Little Known Ways to Build High Quality Backlinks in 2014. I’m not sure I like that title… I don’t think companies should focus on building links anymore. Our local search experts at Site Strategics like to say that new strategies require earning links rather than actively building them. More importantly,…
- Social Media & Influencer Marketing
Brook Daily: Find the Best Tweets of Interest
While I follow a lot of accounts on Twitter, I don’t actually follow the accounts. Twitter is a stream that I’d have to stare at all day if I wanted to capture all of the information I wanted from it. While I love Twitter and it’s an incredible resource, finding tools that allow you to curate the content is really…
