Digital Marketing
Articles Tagged digital marketing:
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The Top Marketing Tactics for Lead Generation
We touched base with an old client today who hasn't worked with us in the last year. A year ago, many companies were utilizing our resources because we were ahead of the curve on search optimization strategies. Now, I believe…
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Zero Moment of Truth: 8 Steps to Readiness
Late last year, I stood in for a colleague who was doing a presentation on Google's Zero Moment of Truth ( ZMOT ). While a lot of effort and material is put into documenting the strategy, for most modern marketers,…









