Sales Enablement
Articles Tagged Sales Enablement:
-
Self-Service Sales or Value-Based Pricing – It’s Still About the Experience
Last night, I attended an event put on by PactSafe. PactSafe is a cloud-based electronic contracting platform and clickwrap API for Saas and eCommerce. It's one of those SaaS platforms where I met the founder while he was just ramping…
-
Always Be Closing: 10 Statistics Driving Sales Change
The team at Microsoft has put together a fantastic white paper on the challenges and successes of sales organizations, their productivity, and ability to adapt and adopt to technology. We often meet with companies that tout impressive sales results from…
-
The Impact of Collecting and Enhancing B2B Data for Marketing
When I began my corporate journey implementing continuous improvement, one finding that was consistent with improving any process was the inefficiency - and subsequent opportunity - in the hand-off. Decades later and I find that this is even true with…
-
Unlocking the Power of Metaphor in Business Communication
In the noisy, fast-moving world of modern business, the ability to capture attention, build understanding, and drive action is more valuable than ever. Yet many marketers, salespeople, and leaders still struggle to connect with their audiences in ways that stick.…
-
ClearSlide: Drive More Sales with Seamless Engagement & Insights
Building meaningful buyer relationships today is harder than ever. Sales teams juggle countless tools, chase fragmented data, and struggle to engage buyers consistently across touchpoints. Content gets buried, communications miss the mark, and reps often guess at next best actions.…
-
Transforming Your Sales through a Multi-Threaded Approach
I was invited to take part in a recent panel discussion at the Sales Management Association’s Sales Productivity Conference in Atlanta. The session was focused on Sales Transformation, with the panelists providing their thoughts and insights on best practices and…
-
If You’re in Sales or Marketing, Get Refresh Now!
It happens every week. I get an email from a vendor or prospect and we work together a date to talk. I check out their site and see whether or not it's a fit. I might even connect with them…
-
The Marketing and Sales Benefits of Marketing Automation
According to CSO Insights , companies with mature lead generation and management practices have a 9.3% higher sales quota achievement rate . This is where sales automation platforms like our sponsors at Salesvue have had a dramatic impact on improving…
-
This Single Aspect of Sales Could be Losing Your Company $4 Million Annually
We tend to talk about sales by the revenue produced, but not by the losses when it's not going well. Sales is a blood sport at most companies and there seems to be little patience nowadays for sales professionals to…
-
The Utopian Future of Channel Selling
Channel partners and Value-Added Resellers ( VARs ) are the redheaded stepchildren (treated without the favor of birthright) when it comes to obtaining the attention and resources from manufacturers of the countless products they sell. They’re the last to get…
