Salesforce

Articles Tagged salesforce:

  • Analytics & Testing40Nuggets

    40Nuggets: Engage and Convert without Annoying Visitors

    There are a ton of tools on the market to help you increase conversions – including popup signup forms, exit intent forms, targeted landing pages, online chat, and registration forms. If you’re incorporating each of these, there’s a chance that you’re bombarding your visitor rather than simply helping them take the next step in their conversion path. 40Nuggets allows you…

  • Marketing & Sales Videosvideo social media

    7 Videos You Should be Producing to Increase Marketing Results

    60 per cent of site visitors will watch a video first before reading the text on your site, landing page, or social channel. Want to increase engagement with your social network or web visitors? Produce some great videos to target and share with your audience(s). Salesforce has put together this great infographic with specifics on 7 places to incorporate videos…

  • Marketing & Sales Videosstoryworks1 digital sales content management

    Storyworks1: A Location-Aware Digital Sales Content Delivery Platform

    Storyworks1 provides an interactive mobile presentation platform to arm your field team with tools to help boost credibility, align marketing strategy with sales execution, and grow business relationships with real-time insights and actionable data. Storyworks1’s new Opportunity Locator provides field sales personnel with the ability to sync their current location with a CRM via mobile device in order to map…

  • Content Marketingcrisis communication rules

    Keep This Handy: The 10 New Rules of Crisis Communication

    Our agency is located in Indiana and when the powers-that-be in the state passed their version of the Religious Freedom Restoration Act (RFRA), a crisis ensued. It wasn’t simply a government crisis. Since it impacted the business sector, it became a crisis for all of us doing business within the state. Especially when some some business leaders outside the state…

  • Marketing Infographicssalesforce social selling infographic

    3 Astounding Stats Supporting Social Selling

    One of the common traits I continue to see in the most effective business development people or sales staff is that they’re incredibly well-connected. My good friend Doug Theis of Innovative Integrations, an Indianapolis-based managed services company is one of those people. We attended an Indianapolis Business Journal breakfast and I joked that Doug most likely knew everyone in the…

  • Analytics & Testingnumerics

    Numerics: An Integrated Widget Dashboard for iOS

    Numberics allows iPhone and iPad users to create and customize their own integrated dashboards from a growing collection of third parties. Pick from hundreds of pre-designed widgets to build an overview of website analytics, social media engagement, project progress, sales funnels, customer support queues, account balances or even numbers from your spreadsheets in the cloud. Features include: Predesigned widgets of…

  • Marketing Infographicslinkedin follow button

    Here are 33 LinkedIn Tips for you to Tweet!

    There aren’t too many days that I’m not reading an update from LinkedIn, connecting with someone on LinkedIn, participating in a group on LinkedIn, or promoting our content and business on LinkedIn. LinkedIn is a lifeline for my business – and I’m happy with the upgrade I made to a premium account earlier this year. Here are some fantastic tips…

  • Mobile Marketing, Messaging, and Appsrefresh app

    If You’re in Sales or Marketing, Get Refresh Now!

    It happens every week. I get an email from a vendor or prospect and we work together a date to talk. I check out their site and see whether or not it’s a fit. I might even connect with them on LinkedIn to learn a bit more about them. The date is set, the calendar invite is accepted and I…

  • Analytics & Testinginbound call infographic1

    The Inbound Call Channel is Huge… and Untapped

    One industry that’s vastly underserved and a huge opportunity for marketers is call tracking. As smartphones become more prevalent in business for reading emails, searching for businesses, and researching our purchases – more and more people are simply clicking the phone number they find on the site. For companies who advertise across media channels, this is a huge problem because…

  • Analytics & Testingenterprise customer retention

    Gainsight: A Customer Insight and Retention Platform

    Gainsight launched the Spring Release of its Customer Success Management platform, which makes it even easier for marketers to get a 360° customer view and collaborate with other customer success stakeholders across the organization using the power of data analytics. At larger companies where many different departments – from sales to product development and marketing – marketers are challenged with…

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