Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
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Freshworks: Multiple Conversion Rate Optimization Modules in One Suite
In this digital age, the battle for marketing space has shifted online. With more people online, subscriptions and sales have moved from their traditional space to their new, digital ones. Websites have to be on their best game and take…
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Anchor: Free, Easy, Mobile-Friendly Podcasting
With Anchor, you can fully launch, edit, and manage your podcast right from your phone or desktop. Anchor is completely free to use with no storage limits. Users can capture all their audio with the Anchor mobile app or upload…
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REMME: Will Blockchain Rid Us of Logins and Passwords?
One of the more exciting technologies is blockchain. If you’d like an overview of blockchain technology – read our article, What is Blockchain Technology. Today, I happened across this ICO, REMME. What is an ICO? ICO is an Initial Coin…
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“Art of War” Military Strategies are the Next Way to Seize the Market
Retail competition is fierce these days. With big players like Amazon dominating e-commerce, many companies are struggling to solidify their position in the market. Head marketers at the world’s top e-commerce companies aren’t sitting on the sidelines just hoping their…
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SalesRep.ai: Utilizing Intelligence to Automate Multi-Channel Prospect Interaction
As this video from SalesRep shows, a huge portion of outbound sales time is spent connecting or scheduling to connect with a customer. SalesRep utilizes call automation with an autonomous, natural language processing (NLP) platform to take that effort off…