Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
-    7 Super Useful Tools for Improving Website EngagementOver the last few years, increased used of digital media by customers has changed the way companies market their brands. Businesses have just a few minutes to capture a visitor’s attention and control their purchasing power. With many options available… 
-    Five Ways to Step Up Your Content Marketing GameIf you’re engaging in content marketing of any kind, then you’re using a strategy. It might not be an official, planned, or effective strategy, but it’s a strategy. Think of all the time, resources, and effort that go into creating… 
-    Blockchain – The Future Of Financial TechnologyThe words cryptocurrency and blockchain are now found everywhere. Such public attention can be explained by two factors: the high cost of Bitcoin cryptocurrency and the complexity of understanding the essence of the technology. The history of the emergence of… 
-    What is Robotic Process Automation?One of the clients that I'm working with has exposed me to a fascinating industry that many marketers may not even be aware exists. In their Workplace Transformation Study, commissioned by DXC.technology , Futurum states: RPA (robotic process automation) may… 
-    How Artificial Intelligence Is Helping BusinessesArtificial Intelligence is shining brightly in the software industry with its capabilities. Companies are capitalizing on artificial intelligence as it continues to scale and evolve. Over the past few years, we have heard many success stories regarding artificial intelligence (… 
-    Important Web Design Techniques to Incorporate on your Law Firm WebsiteToday's legal marketplace is increasingly competitive. As a result, this puts a lot of pressure to a lot of lawyers and law firms to stand out from the rest of the competition. It’s tough it is to strive for a … 









