Douglas Karr's Articles on Martech Zone
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10 Affiliate Marketing Lessons Learned from Jeremy “Shoemoney” Schoemaker
Jeremy Schoemaker, better known as Shoemoney in the digital marketing world, has been an influential figure in Internet marketing for years. Through his courses, blog posts, and public speaking engagements, he has shared valuable insights that have shaped many marketers’ strategies, including…
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MBP: Micro-Blogging Provider and Protocol
It’s time!1.webp” align=”right” title=”Micro-blogging platforms” width=”148″ height=”260″ class=”alignright size-full tie-image2319″ /> You folks may have read about the tiff a while back between Robert Scoble and Twitter. Scoble did meet with Twitter and resolve the situation. Some folks are speaking…
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Don’t forget online in your offline marketing!
Online consumer behavior is becoming invaluable to online marketers, but has been primarily missed with respect to offline entities. Many companies who have retail stores, as well as online stores, treat the two audiences separately, missing an excellent opportunity to…
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Newspapers Continue to Needlessly Kill Themselves
Through Ruth’s blog, I just got done reading a New York Times piece on the Tribune planning to cut 500 pages from 12 of their largest newspapers each week. 1.webp” alt=”” title=”Pulling Hair Out” width=”130″ height=”105″ class=”alignright size-full tie-image2308″ />…
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WordPress: Manage Ads with Ad-minister
Each time I would test some ads on my site, I always had to reach into the theme designer and edit the core them code… something that gets me a little nervous. I’ve tested quite a few ad plugins for…
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You Won’t Be Blogging Forever
When I speak to folks about blogging, many ask me if blogging is here to stay. Nope. Asking someone if blogging will be here forever is like asking the guys who printed their newspapers with the Gutenberg press the same…
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Stuck on a Plane for 3.5 Hours
I recognize issues with the weather and appreciate that the airlines wish to keep people safe. My 14 year old daughter is on her first trip with her class to Washington D.C. She’s been sending photos to me of the…
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How Many Blog Posts?
1.webp” align=”right” alt=”” title=”Numbers” class=”alignright size-full tie-image2280″ />An interesting question was posed to me today and I wanted to share it with you folks to get your thoughts. Is there an easy way to tell how many blog posts a…
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Blogging is not Enough, “Press the Flesh”!
This is a phrase I’m growing tired of – quickly – during this presidential candidacy. I’m not sure who penned the original term but I’ve seen it used widely this season. Most recently, the governor of West Virginia used the…
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Leveraging Web Analytics
Many people look at the typical site configuration and they see a Web Site that points to a Call to Action and then they measure that Call to Action through Analytics, calling it a conversion. If you were to draw…
