Douglas Karr's Articles on Martech Zone
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Kiss Theory Good Bye: The Five Crippling Habits of Companies
Yesterday, I completed reading Starfish and the Spider: The Unstoppable Power of Leaderless Organizations. If I were to rank it, it may be a 3 or 4 out of 10. It’s a quick read and the message behind it is…
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Book Release! Renée Pawlish: Nephilim, Genesis of Evil
For two and a half years I worked with Renée at a Newspaper Database Marketing firm in Denver, Colorado. Like many talented employees, Renée had creative outlets that blew me away. I was lucky enough and thrilled to read the…
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Stealing the Bait from Phishers
Have you ever gone fishing where you keep dropping your line and a few minutes later your bait is gone? Eventually, you pick up your line and go elsewhere, don’t you? What if we applied this to Phishing? Perhaps every…
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The Illusion of the Wisdom of Crowds: Examining the Downsides
The concept of the Wisdom of Crowds has gained significant traction in the era of Web 2.0 and Open Source, with countless articles, books, and websites touting its merits. However, upon closer examination, it becomes clear that the term may…
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Would Your Company Blog If Your Life Depended On It?
Some folks think bloggers are hunkered down in our basements with boxes of pizza and Mountain Dew everywhere. There’s another view of bloggers that you might not be aware of. Bloggers are social people who crave communication (and sometimes attention!).…
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The Best Resources to Ramp Up Your Corporate Blogging Strategies
In preparation for speaking to a local business group about Corporate Blogging, I’ve gathered quite a few resources from many sites. I would be remiss if I didn’t publicly thank them. I’m also providing a handout to folks with resources…
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Wikinomics: How Mass Collaboration Changes Everything
This groundbreaking book, written by Don Tapscott and Anthony D. Williams, explores the revolutionary impact of collaboration and participation on businesses, economies, and society as a whole. Published in 2006, it remains a critical read for sales and marketing professionals…
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What is Net Neutrality?
The term Net Neutrality was coined by Columbia University media law professor Tim Wu in 2003. The questions raised in discussions of open access and network neutrality are basic to both telecommunications and innovation policy. The promotion of network neutrality is no different than…
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The Blogging Triangle: 3 Elements of Success
I’ve been working on my presentation on Corporate Blogging this week. The book discussion today regarding Digital Aboriginal really sparked both my enthusiasm and my thoughts on what my theme should be. Though I’m going to discuss the advantages and…
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The Digital Age: So Easy, A Caveman Could Do It…
Today was Book Club day and we had the incredible pleasure of getting on a phone conference with Mikela and Philip Tarlow, the authors of Digital Aboriginal. Digital Aboriginal, by Mikela Tarlow with Philip Tarlow, proposes a rather unique approach…
