Influencer Marketing
Articles Tagged influencer marketing:
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PLANOLY: Meeting The Planning Needs of Social Video Managers
Many organizations are shifting gears to take a video-first approach to social content. Why? Video generates 1200% more shares than image-based and text-based content. WordStream - 75 Staggering Video Marketing Statistics This change may be lucrative for some, but others...
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10 Ways To Find The Perfect Influencers For Your Brand
As a business, you know that influencer marketing is an important part of your marketing strategy. After all, 92% of consumers trust earned media more than any other form of advertising, and influencer marketing can deliver as much as 11x…
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8 Tools For Influencer Marketing Research Relevant To Your Niche
The world is constantly changing and marketing is changing with it. For marketers, this development is a two-sided coin. On one hand, it’s exciting to be continually catching up with marketing trends and coming up with new ideas. On the…
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Are You Doing Instagram Marketing Wrong? Focus on Authenticity!
According to the network itself, Instagram has more than 1 billion active users at the moment, and that number will undoubtedly keep growing. More than 71% of the Americans age 18 to 29 were using Instagram in 2021. For ages…
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6 Examples Of Marketing Tools Using Artificial Intelligence (AI)
Artificial intelligence ( AI ) is quickly becoming one of the most popular marketing buzzwords. And for good reason - AI can help us automate repetitive tasks, personalize marketing efforts, and make better decisions, faster! When it comes to increasing…
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7 Strategies Successful Affiliate Marketers Use To Drive Revenue To The Brands They Promote
Affiliate marketing is a methodology where people or companies can earn a commission for marketing another company's brand, product, or service. Did you know that affiliate marketing leads social commerce and is in the same league as email marketing for…
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How To Use TikTok For B2B Marketing
TikTok is the fastest-growing social media platform in the world, and it has the potential to reach over 50% of the US adult population. There are plenty of B2C companies that are doing a good job of leveraging TikTok to…
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The Past, Present, and Future of the Influencer Marketing Landscape
The past decade has served as one of immense growth for influencer marketing, establishing it as a must-have strategy for brands in their efforts to connect with their key audiences. And its appeal is set to last as more brands…
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B2B Content Marketing Statistics
Elite Content Marketer developed an incredibly comprehensive article on Content Marketing Stats that every business should digest. There's not a client that we don't incorporate content marketing as part of their overall marketing strategy. The fact is that buyers, especially…
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Three Models For Travel Industry Advertising: CPA, PPC, and CPM
If you want to succeed in a highly competitive industry like travel, you need to choose an advertising strategy that is aligned with your business’ goals and priorities. Fortunately, there are a lot of strategies on how to promote your…