Social Media Marketing
Articles Tagged Social Media Marketing:
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How Not To Freak Out About Content Marketing
So your business has a blog and a presence on all the major social platforms, and maybe a few industry-specific ones too — great! Now what? How do you fill these channels, and more importantly, in this 24/7 news cycle,…
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Stop Talking And Listen
Social media is social . We have all heard that a million times. The reason we have all heard this a million times is because it is the only single constant rule that can be proven about social media by…
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Social Commerce Best Practices
This holiday season some doubt was spread as to the impact of social media on e-commerce sales. Since the holiday season is dominated by discounting, I tend to disagree that social's impact is diminished. 8thBridge has developed this infographic that…
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The Retailer’s Guide to SoLoMo
Social, Local, Mobile. The nickname for that is SoLoMo and it's a strategy that's securing a lot of growth in the industry. Social drives traffic through promotion and sharing, local drives action while users search for retailers in their region,…
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State of Social Media Marketing
Awareness has published The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis and an associated infographic (below). The report dives into the numbers to detail items with important business value, including: Misalignment Between Business Objectives, Measurement Methodologies…
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What’s Your Social Media Impression?
“You never get a second chance to make a first impression,” my business professor, Marvin Recht , always reminds his students. Don't make the mistakes that many have made before you. In today’s world, the first impression idea still holds…
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Social Proof Your Website
Enabling your site for social media is one strategy, but actually building a social strategy around the community that gathers there is quite another. The two shouldn't be mixed up... one is about tools, the other is about people. Keep…
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5 Point Email Marketing Holiday Checklist
It's Fall which means back to school shopping is in full swing and students are on their way back to the classroom. However, Timing. Be aware that even though it's only August, several people are already starting to look into…
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Why Your Business Must Go Social
It's no secret that social media marketing is everywhere. We see the familiar Twitter and Facebook icons on our TV screens and in our emails. We read about it online and in the newspaper. Unlike other more traditional forms of marketing,…
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Social Local Mobile Behavior
Rocketfuel has produced this infographic with some details for mobile, social and local behavior. The intersection of social, local, and mobile marketing represents an early and still untapped opportunity for marketers. To make some sense of the SoLoMo landscape, we…
