Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
-    7 Ways Technology Could Destroy Your BrandThis week, I was on site doing a digital marketing workshop for a global brand. The workshop was and facilitated by me and co-developed in part with Butler University and the amazing educator that's full-time within the organization. When we… 
-    How to Save a Struggling Content-Led Link Building CampaignGoogle’s algorithm is changing with time and due to this companies are enforced to re-think on their SEO strategies . One of the crucial actions for increasing ranking is content-led link building campaign. You might have faced a situation where your… 
-    ePR is Breaking Marketing… in EuropeGDPR was introduced in May 2018 and it was good. Well, that’s a stretch. The skies didn’t fall in and everybody went about their day. Some more uninterrupted than others. Why? Because it ensured freely given, specific, informed, and unambiguous consent was now… 
-    Netpeak Checker: SEO Bulk Research on Root Domains and PagesYesterday, I met with a mentoring program that asked me to assist them in training their students in search engine optimization. The first question I asked was: What do you think SEO is? It's an important question because the answer… 
-    How End-to-End Analytics Helps BusinessesEnd-to-end analytics is not just beautiful reports and graphics. The ability to track each client's path, from the first touchpoint to regular purchases, can help businesses reduce the cost of ineffective and overvalued advertising channels, increase ROI , and assess… 
-    How to Use Your Zoom H6 as the Audio Interface to a MevoSometimes, the lack of documentation on websites is frustrating and requires much trial and error before you get something working correctly. One of my clients is the largest data center in the Midwest, and they lead the country in certifications.… 
-    6 Reasons for Resetting your WordPress BlogWP Reset is a plugin that lets you reset your site completely or partially, with changes only to specific blog sections. The full reset is self-explanatory, removing all posts, pages, custom post types, comments, media entries, and users. The action… 









