Douglas Karr's Articles on Martech Zone

Douglas Karr

Douglas Karr is a fractional Chief Marketing Officer specializing in SaaS and AI companies, where he helps scale marketing operations, drive demand generation, and implement AI-powered strategies. He is the founder and publisher of Martech Zone, a leading publication in marketing technology, and a trusted advisor to startups and enterprises alike. With a track record spanning more than $5 billion in MarTech acquisitions and investments, Douglas has led go-to-market strategy, brand positioning, and digital transformation initiatives for companies ranging from early-stage startups to global tech leaders like Dell, GoDaddy, Salesforce, Oracle, and Adobe. A published author of Corporate Blogging for Dummies and contributor to The Better Business Book, Douglas is also a recognized speaker, curriculum developer, and Forbes contributor. A U.S. Navy veteran, he combines strategic leadership with hands-on execution to help organizations achieve measurable growth.
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    Share your Slides with Slideshare, Facebook and LinkedIn

    One of the benefits of working with a company that specializes in blogging for SEO is that it gives us some inside connections to SEO experts who have accomplished quite a bit of testing and experimentation. Today I had a…

  • The No Asshole Rule By Robert Sutton

    Am I an A**hole?

    Am I an a**hole? Readers of my blog typically stick up for me and speak to the respect, passion, and compassion I try to provide through my blog. It’s definitely a persona that I project and one that I try…

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    Autotarget: A Behavioral Marketing Engine for Email

    Database marketing is all about indexing behaviors, demographics and doing predictive analytics on your prospects in order to market to them more intelligently. I actually wrote a product plan a few years ago to statistically score email subscribers based on…

  • Social Media Manager Job at HP

    Stop Bailing, Let’s Invest in the Opportunity of Social Media

    Americans hate to lose a war, period. In one view, the dying automotive industry is a war we think we’re losing. I don’t believe we’re losing anything; I believe we’re progressing. Jobs moving overseas always sound ominous, but people ignore…

  • Righting The Mother Tongue

    Eye Have A Spelling Chequer

    I just finished reading Righting the Mother Tongue: From Old English to Email, the Tangled Story of English Spelling, by David Wolman. You may not know what orthography and etymology are, and that’s okay. I know I’m a butcher of…

  • Humanity and Trust in Blogging

    1.webp” align=”left” title=”Open Door” width=”150″ height=”112″ class=”alignleft size-full tie-image2992″ />I’m watching the news today and there’s a lot of talk about the skewed view of politics and how each candidate has been presented and investigated. Mass media is still playing…

  • Search Engine Optimization SEO

    Video: Content versus Backlinks

    A lot of folks spend and sell their time on the optimization of their website, and wind up scratching their heads when another site has greater ranking but isn’t optimized. It’s because optimizing the content is only half the battle,…

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    Social Media Experts in your Backyard!

    Social media is a booming business right now, even with the rut our economy is in. I believe there are three reasons for that: Social media is an engaging medium that is difficult to fake or do half-ass. Social media…

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