Martech Zone’s Most Popular Articles

This is the most popular content on Martech Zone.

  • Top 1% of Marketing Blogs

    My Blog is Better Than 99.86% of All Other Blogs!

    Today, I read a great post on Blog Burnout from a colleague. It got me wondering where all this blogging stuff is getting me. I am not thinking of ending my blogging; no chance of that! I love it too much (and I mean too much!). Unfortunately, I may not be that good – it depends on how you view…

  • email social jugalbandi

    The Email and Social Media Jugalbandi

    We recently published an inbound marketing crash course that provides 5 emails sent weekly (subscribe on the tab on our agency site). One of the series of emails focuses totally on email marketing, which we refer to the linchpin of any inbound marketing effort. The creative team at Email Monks have produced this infographic which shows the coupling… or jugalbandi……

  • jay baer

    Don’t Be Discouraged With Social Media

    One of the people I go out of my way to hear speak is Jay Baer. This morning I had to wake up before the sun to drive up to BlogIndiana to hear his keynote – and it was well worth the trip. There are quite a few reasons. Jay has 20 years of experience as a marketer and doesn’t…

  • indiana

    West vs Midwest Round II

    PREAMBLE Last week, I was on a panel at The Combine – 2010 called Go West: Former Midwesterners that have moved to the Silicon Valley share their stories. I was one of four people discussing our personal stories and it set off a firestorm on Twitter and went Cat 4 when Douglas Karr posted his reactions when he recapped the Combine 2010 here.…

  • B2BInternetStatistics

    Where to Focus Your B2B Marketing

    Econsultancy just released their August 2011 report of B2B Internet Statistics, detailing the most recent finds on online marketing, e-commerce, the Internet, and related digital media. While the report offers a lot of great findings, here are some interesting statistics that really stood out: Industry events and tradeshows remain critical for B2B marketers. In 2010, 85% of marketers invested in event…

  • Depositphotos 56060159 m 2015

    In the Age of the Internet Customers Can Not be Ignored

    Twenty-five years ago, companies that gave failed to live up to a customers expectation would often receive an angry letter from the customer. Their customer service department could ignore the letter, and that would be the end of the story. The customer might tell a few friends. For the most part, large companies like airlines could get away with delivering…

  • Depositphotos 12641027 s

    Every Home Office Needs One!

    A little over a year ago (2005) I was doing quite a bit of consulting on the side and needed to get some new hardware around the home to handle it. I purchased a new computer, new netgear wireless router and wireless cards… and the best investment was my LinkStation. The LinkStation connects directly to my wireless router and has…

  • startup

    Do You Really Want to Work for a Startup?

    There’s not much worse of a feeling in your gut than when you’re escorted out of a job. I was unceremoniously given the boot about 6 years ago when I worked for a regional newspaper. It was a pivotal point in my life and career. I had to decide whether I was going to battle back to higher success –…

  • lexity live real time ecommerce

    Watch Visitors Browse, Check Out, Buy in Real Time!

    Analytics doesn’t always provide you with the in-depth stats and behavioral queues you need to improve the online shopping experience. Lexity has one app, Lexity Live, which allows you to observe customers browse, check out and buy in real time. Lexity Live is a free app that supports virtually ever major e-commerce platform on the market. Here’s a breakdown of…

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