Douglas Karr's Articles on Martech Zone
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DIY Infographic Production: A Step-by-Step Guide
Creating impactful infographics is a crucial skill in online marketing. With 200 million people on the FTC's do-not-call list, diminishing email usage, and 78% of Internet users conducting product research online, infographics have become a go-to strategy for marketers looking…
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Corporate Blogging for Dummies: Triple your Blog’s Traffic with Relevant Visitors
Bob Burchfield has been a long time friend and one of the nicest guys in Indianapolis. He attends all regional events and has the region's most comprehensive Indianapolis events calendar. Bob dropped this note to me today: Doug, I want…
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Without the Right Tools…
Years ago, I grabbed dinner with my friend Adam Small. After catching up, we decided to see a 3D movie. The theater was packed, the previews ended, the lights dimmed—and then the immersive experience abruptly stalled. A man somewhere behind…
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Leaderpromos: Great Promotional Products, Great Service!
As my trip to the Webtrends conference was looming, I was looking for promotional merchandise to distribute at the event. As a sponsor of the event, one of the options was to distribute notepads out to the attendees. As a…
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Blue Yeti: A Versatile, Affordable Microphone That’s Ideal for Conferences, Interviews, Streaming, and Podcasting
Online content creation has exploded in recent years, with conferences, streaming, and podcasting becoming increasingly popular mediums for communication and engagement. A critical element in ensuring high-quality audio output is a reliable microphone, and the Blue Yeti microphone has emerged…
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Innovation Without Utility Is Death for Startups
Tonight, I found myself in a passionate discussion with a mentor of mine. The topic was a company we both care about, but our perspectives on their direction diverged significantly. My concern centered on the company's inability to deliver on…
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There’s No Better Compliment Than This For An Author of a Dummies Guide!
We've had many folks send us photos of Corporate Blogging for Dummies , but I'm not sure we'll get a better one than this! Valerie Strohl is a consultant and national public speaker who works with companies to improve their…










